News Corporation también se une al consorcio de revistas

News Corporation ha decidido unirse al reciente consorcio de revistas creado en EE.UU. por los grupos Hearst, Time, Conde Nast y Meredith, y cuyos planes pasan por crear un kiosko digital que explore las posibilidades de suscripción o cargo por contenidos.

El grupo edita, entre otras muchas, las revistas Time, Cosmopolitan, Esquire, Marie Claire, SmartMoney, Vogue, Wired, The New Yorker o Vanity Fair.

Más, aquí.

Nueve preguntas para entender el mercado de medios

Ken Doctor explica en Seeking Alpha nueve cuestiones claves para entender el actual mercado de empresas informativas y de qué manera Google cambió las reglas del juego:

Google has repeatedly said: If you don't want us to index your content, just tell us, and we'll be happy to stop. Just use our on/off switch. End of discussion. End of “negotiation.” In fact, its twin moves this week – allowing publishers more flexibility in news search rules and in its Five Clicks Free program – are the latest expressions of that public pose. It knows that the publishers’ current addiction to search traffic makes the on/off choice (even with this week’s nuances) not much of a choice at all. So in part, Murdoch (and more quietly, AP’s) move to bring the anti-Google, Microsoft, to the table creates a sense of real negotiation, competition for perhaps scarce assets.

Most news publishers will tell you that about 25-35% of their traffic is driven by Google and that more than 50% of it is driven by search engines generally. They'll also say that about a quarter to a third comes directly to their sites -- and that these are the regular customers they care about.

Si andan justos de tiempo, vayan directamente a la novena pregunta: ¿pueden los medios negociar en 2009 como en 1999?:

As newspaper publishers debate various schemes, they are valuing their news output as if it were 1999. Back in 1999, they were quite dominant, largely daily print monopolies across the USA. In addition, they produced great quantities of news content ---with at least 12,000 more newsroom staff -- and had little competition in their marketplaces....

Todo el artículo, aquí.

Luis Fernández, presidente de la nueva Univision Studios

Univisión, el canal de televisión en español más visto en EE.UU., acaba de anunciar la creación de Univision Studios, una división específica para la producción de contenidos de ficción - especialmente telenovelas-. Al frente de los nuevos estudios estará el español Luis Fernández, expresidente de RTVE.

Vía New York Times

Más información, en FormulaTV

Vivendi vende el 20% de NBC Universal a General Electric por 3.8M€

Vivendi ha alcanzado un principio de acuerdo para vender a  General Electric su participación del 20% en NBC Universal por 5.800 millones de dólares (3.850 millones de euros. La multinacional estadounidense controlaría  el 100% de la compañía y podrá llevar a cabo sus planes para vender dicha filial al operador de televisión por cable Comcast.

Vía El Confidencial

La ganga de AOL

Almost 10 years ago, in January 2000, America Online CEO Steve Case announced one of the boldest, craziest ideas in modern business history: a $182 billion stock-and-debt deal to buy mighty Time Warner, creating an Internet and media colossus with a combined market cap of $350 billion. It was the largest takeover ever, and a symbol of the turn-of-the-millennium power of the Internet. "Together, they represent an unprecedented powerhouse," Bear Stearns analyst Scott Ehrens told CNNfn at the time. "If their mantra is content, this alliance is unbeatable."

Well, as it turned out, that wasn't even close to true. Almost a decade later, Bear Stearns is gone, and so is CNNfn. Steve Case quit as AOL Time Warner chairman in January 2003, and left the board for good in 2005. A few weeks ago, he sold a company called Revolution Money to American Express. Gerald Levin, the former Time Warner CEO who engineered the deal with Case, now helps his wife run a holistic health center in Los Angeles. And in less than two weeks, the great and terrible combination of AOL and Time Warner, mighty destroyer of careers and shareholder wealth, and vivid reminder of the excesses of the Internet bubble, finally will be undone.

Más sobre la separación AOL y Time Warner, en Barrons.

Metro y 20 Minutos se alían

Alejandro Armesto comenta en Media Markets Studies la reciente alianza estratégica entre Metro y 20 Minutos:

The agreement means that every advertising campaign managed by Metro in the world could include Spain as a country and 20 Minutos as a medium. Until now, international campaigns had very little representation in the Spanish paper.

During the third quarter of 2009, the advertising incomes of 20 Minutos shrunk 12.5%. These figures complicate the future of Schibsted in Spain. Even though the free daily reduced costs dramatically, including staff, the effects are still not evident.

Schibsted and Metro International maintain good relations since May 2008, when Metro divested 35 percent ofMetro Sweden to Schibsted, who then decided to close their title Punkt.se.

 Más, aquí.

Televisa invierte 35.6M€ en La Sexta

Televisa, el conglomerado de medios mexicano propietario del 40% de La Sexta, ha aportado a las cuentas de la cadena española 35,6 millones de euros durante 2009 y como parte de una nueva ampliación de capital de la televisión, la cual ya ha superado en más de 70 millones sus previsiones de inversión inicial.

Vía El Mundo.

Ecos de la compra de BusinessWeek por Bloomberg

Algunos ecos de la compra de BusinessWeek por Bloomberg:
:: Bloomberg Wins BusinessWeek; Pearlstine Will Be Chairman, PaidContent

:: Bloomberg to Buy BusinessWeek After McGraw-Hill Tires of Losses, WSJ.com

:: Interview: Bloomberg’s Pearlstine: Buying BusinessWeek Matches Need—And Desire, PaidContent
:: BusinessWeek's Sale To Bloomberg: A History In Links, PaidContent.
:: Why does Bloomberg want BusinessWeek?, MarketWatch.
:: Bloomberg's Radical Plan for BusinessWeek: Better Editorial,  Advertising Age.
:: Bloomberg Wins Bidding For BusinessWeek, BusinessWeek.com.

:: A historical perspective of BusinessWeek, sold to Bloomberg, Talking Biz News.